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Monday, November 2, 2020

Brand marketing: first step to building a brand

In episode three of the Talketer PodcastNatalie Zensius (SVP Marketing Communications, Integrated B2B Marketing, Sales Activation & Enablement, Brand Strategy. Corporate Comms professional) joined the show to discuss brand marketing. In this clip we discuss the first step to building a brand. Watch and listen to the clip right here:

 

Nick Andrews : 

So in terms of a company who might reach out to you and say, Natalie, I need help building a brand I have nothing. What is the very first step to going from zero to start your brand journey?